Beards and Brows

Rebrand

Beards and Brows is a new brand on the high street. With multi-sex beauty they have changed the way hair and beauty salons are viewed. They give their clients something they really want. A one-stop-shop to create a personal image just as they see with online influencers.

The challenge

We had to pay careful consideration to Beards and Brows unique value proposition, target audience, and competition. By creating a memorable brand identity that appeals to both sexes and conveys expertise and professionalism, we needed to differentiate them and make them stand out in a crowded market.

The solution

We developed a true high street brand by creating a motif made by overlapping the two letter B’s to form one unifies his and her symbol.